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"First Glance" Web Optimization

Optimize your conversion rate


Websites at "First Glance"sm Optimization - The Credibility Requirement

When visitors land on a website, the first thing they do is mentally evaluate in an instant whether they can trust the information on the site enough to continue.

Like all information, this is a matter of whether or not the source of the information can be trusted. On a website, this is the company behind the information. The company is evaluated at "first glance" during the first three seconds of the new website encounter.

What do visitors look for during this critical period?

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